An image forming apparatus includes an image bearing member for electrostatically bearing a toner image; a dielectric member movable along an endless path through a transfer position of the image bearing member; an electroconductive member in contact with the dielectric member at a side remote from the image bearing member, wherein the electroconductive member is supplied with a voltage having a polarity opposite from that of a charge polarity of the toner image to transfer the toner image from the image bearing member onto the dielectric member at the transfer position; wherein the electroconductive member is electrically grounded to generate an electric field for transferring the toner from the dielectric member to the image bearing member at the transfer position.