An electroluminescent lamp unit includes a flat deformable substrate of preselected size having smaller sheet-form flexible electroluminescent lamps secured face-to-face at preselected positions on a surface of the substrate, the lamps connected with conductive traces on the substrate. The flat substrate with secured lamps can be deformed into a desired shape to provide a relatively inexpensive and reliable electroluminescent lamp unit applicable for a wide variety of applications. The flexible electroluminescent lamps of the unit can be individually addressable and may have different colors or intensities. A method of manufacture of such units employs surface mount technology in an automated version, pick and place robots select and place the lamps as instructed, followed by ultrasonic welding or mechanical or adhesive fastening.