Systems and methods of generating a fulfillment interface are disclosed. A request for a fulfillment interface is received from a first device. The request identifies a plurality of items for an order. Fulfillment options are determined for each of the items and a first fulfillment plan including a first fulfillment option for a first set of items and a second fulfillment option for a second set of items is generated. The first and second fulfillment options are generated based on the fulfillment options of the corresponding set of items and a customer intent. The fulfillment interface including the first fulfillment plan is generated and transmitted to the first device for display. The interface includes a first portion identifying the first fulfillment option and each of the first set of items and a second portion identifying the second fulfillment option and each of the second set of items.