This application provides a bullet-screen comment display method. The bullet-screen comment display method applied to a client includes: obtaining a subscription type of a user for a target live room and a bullet-screen comment type of a to-be-displayed bullet-screen comment in the target live room; determining a target display parameter of the to-be-displayed bullet-screen comment based on the subscription type and the bullet-screen comment type, where the target display parameter includes a target display area and a target display direction, and different bullet-screen comment types correspond to different display areas and display directions; and rendering the to-be-displayed bullet-screen comment in the target display area in the target live room based on the target display direction.