Disclosed in the present application are a display apparatus and a processing method. According to the method, a data stream from the external device in connection with the display apparatus is received; a device information frame in the data stream is obtained, where the device information frame is a data frame generated by the external device according to a basic transmission protocol between the external device and the display apparatus; marker bits in the device information frame are traversed; in response to the external device supporting the automatic control protocol, a play mode is switched according to usage scenario information added in the data stream; and in response to the external device not supporting the automatic control protocol, a play mode is switched according to a device type of the external device.