Systems and methods synchronize content of a virtual environment with a state of a physical environment. In aspects, a method includes obtaining sensor data from a network of remote sensors measuring a physical state of a location at a time; generating context specific parameter data based on the sensor data; obtaining context data from a remote virtual reality (VR) system, wherein the context data reflects a current state of virtual content in a virtual environment displayed by the remote VR system; selecting virtual content to be displayed in the virtual environment by the remote VR system based on the context specific parameter data, the context data, and rules; and sending the virtual content to the remote VR system to be displayed to a user, wherein the virtual content reflects a state of the physical location at the time.