Invention Application
- Patent Title: MERCHANT SPECIFIC OFFERS IN RESPONSE TO A USER QUERY
- Patent Title (中): 针对用户查询的商业特定优惠
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Application No.: US14755644Application Date: 2015-06-30
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Publication No.: US20170004530A1Publication Date: 2017-01-05
- Inventor: Liang Ge , Eun Yeong Ahn , Anand Murugappan
- Applicant: GOOGLE INC.
- Main IPC: G06Q30/02
- IPC: G06Q30/02

Abstract:
Providing offers based on a search query comprises receiving and storing offers from merchants. The system identifies a potential merchant name from search query terms and identifies offers from a database that are not associated with the potential merchant name. The system compares the potential merchant name to the identified offers and determines if the potential merchant name appears in a number of the identified offers that is below a threshold. If so, the system determines that the query term identified as a potential merchant system is likely to be an actual merchant name. In this case, the offer distribution system may select only offers from the actual merchant to present to the user.
Information query