A variable drag area tow system including a tow cable, and a variable drag area device having a variable projected area, the variable drag area device is configured to have a smaller projected area as the velocity of the variable drag area device with respect to a fluid increases. A method of maintaining tension on a tow cable, the method including deploying at a first velocity a variable drag area device having a variable projected area, increasing the first velocity to a second velocity, and decreasing the projected area of the variable drag area device as the first velocity is increased to the second velocity.