Management of and utilization of information related to recorded video content are provided. For any given piece of recorded content, identification information for any of a number of interested persons may be associated with the recorded content. After each interested person associated with a given piece of recorded content views or watches the content or decides he or she is not interested in the recorded content, the recorded content may be deleted. A graphical user interface may be provided for showing the viewing status of persons associated with a given piece of recorded content and for allowing each person associated with the recorded content to manage their individual viewing status. Information about content viewed by identified persons may be used to direct advertising or suggested content to one or more identified persons.