发明申请
- 专利标题： USING LANGUAGE INSERTION TO PROVIDE TARGETED ADVERTISEMENTS
- 专利标题（中）： 使用语言插入来提供有针对性的广告
-
申请号： US13028186申请日： 2011-02-15
-
公开(公告)号： US20110202409A1公开(公告)日： 2011-08-18
- 发明人: Anand Chandrasekaran
- 申请人： Anand Chandrasekaran
- 申请人地址： US CA Redwood City
- 专利权人： OPENWAVE SYSTEMS INC.
- 当前专利权人： OPENWAVE SYSTEMS INC.
- 当前专利权人地址： US CA Redwood City
- 主分类号： G06Q30/00
- IPC分类号： G06Q30/00
摘要：
A system and method for providing targeted advertisements are provided. The system and method involve receiving a request message from a request source for a content element hosted by a content source. A request description is inserted into the request message for use in selecting a targeted advertisement, whereby the request description contains information about the request source. The request description is sent to the content source, and after receiving a response message that includes a targeted advertisement that was selected based on the request description, the response message is sent to the request source.
信息查询
