The invention relates to a method for printing printed material which is individualized with logistical printed image elements, wherein at least one printed image, particularly a static printed image, which is printed in a printing machine, is individualized by technically adding at least one dynamic logistical printed image element. According to the invention, data of the/each dynamic logistical printed image element is combined in such a way that the/each printed image and the/each logistical printed image element are automatically updated by comparing data between a data bank provided by a print job user and a data bank provided by a logistics provider prior to printing the printed material individualized with the/each logistical printed image element.