Systems, apparatuses and methods may provide for source device technology that identifies a plurality of object regions in a video frame, automatically generates context information for the video frame on a per-object region basis and embeds the context information in a signal containing the video frame. Additionally, playback device technology may decode a signal containing a video frame and embedded context information, identifies a plurality of object regions in the video frame based on the embedded context information, and automatically selects one or more post-processing configurations for the video frame on a per-object region basis.