A method of scoring in a fantasy sports league comprising the steps of: providing a system server in communication with a sports data server; receiving, in the system server, a sports data source from the sports data server, wherein the sports data source includes real time statistics including statistics related to a play within a real life competition; storing, in the system server, a scoring matrix configured to provide a score for a first player or team based on the play, wherein the score is based on a default fantasy score and a contextual modifier for the play, wherein the scoring matrix instructs the system server how to modify the default fantasy score related to the play based on the contextual modifier; and calculating a fantasy lineup score by aggregating the assigned, modified scores of each of the players.