In one aspect, the present invention relates to a thermosensitive recording medium comprising at least: —a support layer; —a thermosensitive colouring layer over the support layer, the thermosensitive colouring layer containing a leuco dye; and —a protective layer over the thermosensitive colouring layer; wherein the thermosensitive colouring layer comprises a developer having the general formula (I) below: wherein R1 to R3 each independently represent a hydrogen atom, a halogen atom, a C1-C6 alkyl group, a C1-C6 alkoxyl group, a C1-C6 fluoroalkyl group; characterized in that the protective layer comprises particles of wax with an average particle size of at least 0.05 μm and at most 2.0 μm. In further aspects, the present invention relates to a label for attachment to a product comprising the thermosensitive recording medium of the invention, and to a consumer product package to which a thermosensitive recording medium or a label of the invention has been attached.