An enhanced lottery media representation object such as a ticket, for example, permits a user to access certain desirable features using a communications device. In embodiments of the present invention, an improved physical lottery ticket is provided with one or more icons, such as code elements or graphic patterns, thereupon to enable a user with a properly enabled device to detect, such as by scanning or photographing the icon, or by maintaining the icon within a field of view, one or more of the icons to reveal one or more enhanced experiences via the device.