A method and system for integrating business intelligence data into a continuous integration system are provided. In one embodiment, a method is provided comprising receiving business intelligence data regarding utilized product features and job data regarding tested product features. The method may further include converting the business intelligence data and the job data into unified business intelligence data and unified job data in a unified format. The method may also include generating a feature map based on the unified business intelligence data and unified job data, determining an insufficient mapping based on the feature map, and identifying a job flag based on the insufficient mapping.