Show-through is suitably removed while an image, such as a tag or highlighter, on a first surface is prevented from being removed. A luminance value of a pixel of a target region is increased based on a first correction amount in a case where the pixel is not a pixel of a halftone dot region and a value specified based on a saturation of the pixel of the target region is less than a predetermined value, or a luminance value of the pixel is increased based on a second correction amount less than the first correction amount in a case where the pixel is not a pixel of the halftone dot region and the value specified based on the saturation of the pixel of the target region is greater than or equal to the predetermined value.