The innovation disclosed and claimed herein, in one aspect thereof, comprises systems and methods of providing trust recommendations. The innovation receives fidelity data of an advisor. The fidelity data can include audio or visual data of the advisor in which the advisor is providing advice. A trust score for the advisor is determined based on a biometric or other analysis of the fidelity data. The trust score is compared to a threshold trust score to determine a recommendation to the user. The recommendation can be to trust or distrust the advisor or the advice. The recommendation is communicated or otherwise provided to the user.