A method for allocating a virtual resource based on a blockchain, including: receiving a resource allocation transaction sent by a client, wherein the resource allocation transaction includes a user identifier of a target user; in response to the resource allocation transaction, invoking verification logic in a smart contract deployed in the blockchain to verify whether a service indicator of the target user within a preset service cycle satisfies a virtual resource allocation condition; and when the service indicator satisfies the virtual resource allocation condition, invoking virtual resource allocation logic in the smart contract to allocate a preset amount of virtual resources to the target user from a virtual resource pool and transfer the preset amount of virtual resources to a blockchain account corresponding to the user identifier, wherein virtual resources in the virtual resource pool are associated with service profits of a service operator corresponding to a service of the target user.