Techniques described herein include a method and system for item demand forecasting that utilizes machine learning techniques to generate a set of quantiles. In some embodiments, several item features may be identified as being relevant to an item forecast and may be provided as inputs to a regression module, which may calculate a set of quantiles for each item. A set of quantiles may comprise a number of confidence levels or probabilities associated with calculated demand values for an item. In some embodiments, costs associated with the item may be used to select an appropriate quantile associated (e.g., based on a corresponding confidence level). In some embodiments, an item demand forecast may be generated based on the calculated demand value associated with the selected quantile. In some embodiments, one or more of the item may be automatically ordered based on that item demand forecast.