A method and apparatus determine a multimedia representation for a multimedia asset. The method includes receiving a multimedia asset request for a multimedia asset at a multimedia representation broker. The multimedia asset request is received from a specific client device. The multimedia asset request includes client device information about the specific client device. The method determines, at the multimedia representation broker, a multimedia representation for user in providing the multimedia asset to the specific client device based on the client device information and based on media representations appropriate for a client device context of the specific client device. The method outputs multimedia representation information corresponding to the multimedia asset for the specific client device based on the determined multimedia representation.