A display device includes a display panel including a plurality of scan lines, a plurality of data lines, and a plurality of unit pixels. Each unit pixel includes a plurality of sub-pixels, each coupled to a respective data line. The plurality of sub-pixels includes a red sub-pixel, a first green sub-pixel, a blue sub-pixel, and a second green sub-pixel. The display device further includes a data driver configured to output data signals via output channels. The display device additionally includes a plurality of demultiplexers configured to selectively connect data signals output from the output channels to the plurality of sub-pixels in response to a plurality of select signals that are sequentially provided to the plurality of demultiplexers. The display device further includes a scan driver configured to provide scan signals to the unit pixels through the scan lines, and a timing controller.