- Patent Title: Contextual dynamic advertising based upon captured rendered text
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Application No.: US15241988Application Date: 2016-08-19
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Publication No.: US10318995B2Publication Date: 2019-06-11
- Inventor: Martin T. King , Dale L. Grover , Clifford A. Kushler , James Q. Stafford-Fraser
- Applicant: Google LLC , Cheryl Grunbock
- Applicant Address: US CA Mountain View
- Assignee: Google LLC
- Current Assignee: Google LLC
- Current Assignee Address: US CA Mountain View
- Agency: Fish & Richardson P.C.
- Main IPC: G06F17/00
- IPC: G06F17/00 ; G06Q30/02 ; G06Q30/06 ; G06Q30/00

Abstract:
A system for processing text captured from rendered documents is described. The system receives a sequence of one or more words optically or acoustically captured from a rendered document by a user. The system identifies an electronic version of the rendered document and associated an action. The system then performs the associated action with respect to the user.
Public/Granted literature
- US20160358224A1 CONTEXTUAL DYNAMIC ADVERTISING BASED UPON CAPTURED RENDERED TEXT Public/Granted day:2016-12-08
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