The invention relates to a method and apparatus for forming a rubber strip. An apparatus for forming a strip of rubber is described. The apparatus comprises a support frame; at least a first and a second roller mounted on the support frame, wherein the first and second rollers are spaced apart from each other; and an application roller located adjacent a mill head and a channel formed in a space between the mill head and an outer surface of the application roller. The channel has an inlet and an outlet. The inlet is located in proximity to the second roller. The outlet is located adjacent a die. Also, a method of forming a rubber strip is disclosed. The method comprises following steps: providing the support frame mentioned above provided with the first roller and the second roller, whichare separated form each other; and threading a rubber stock about the first and the second roller and then through a channel formed between a head and a rotating application roller and then through anoutlet die.