The invention discloses transfer label production equipment and a technology thereof. The transfer label sequentially comprises a hot melt adhesive layer, an oil ink layer and a protecting layer whichare bonded from top to bottom, and the lowest part is a printing layer which is used for bearing transfer labels. The protecting layer is firstly cut and conveyed to be bonded to the printing layer,the oil ink layer is printed on the protecting layer through a printer, and the oil ink layer is covered with hot melt adhesive. The equipment has the advantages of being economical, practical, simplein technology and accurate to print.