The invention discloses a method and apparatus for generating data reports, relating to cloud computing technology and aimed to solve the problems that the existing report export mode tedious and inefficient. The method comprises the following steps of: collecting source data; Converting the source data into derived data in a standard format; The exported data is written into an exported file template to generate a data report. The technical proposal provided by the invention is suitable for data management of a cloud computing platform and realizes efficient automatic report generation aimingat different objects.