The invention discloses an information pushing method and device. In one embodiment, the method comprises the following steps: detecting a click operation of a user on a preset key on a terminal; generating alarm information when the number of times of the click operation within a preset time slot is greater than a times threshold value; and pushing the alarm information according to preset contact information. According to the invention, on the basis of the existing hardware architecture of the terminal, namely the preset key on the terminal, the alarm information is given by detecting the click times on the preset key; therefore, the applicability of functions realized on the basis of the alarm manner is relatively high; the development cost is reduced; furthermore, only the contact information and alarm character information are required to be preset; the alarm information is generated and pushed by continuously clicking the preset key; and thus, the alarm information can be pushed to emergency contact persons in time.