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发明授权
CN104170392B 一种文件中植入广告的方法、装置、系统及终端 有权

一种文件中植入广告的方法、装置、系统及终端
摘要：
本发明实施例公开了一种文件中植入广告的方法、装置、系统及电子终端，所述方法包括：记录文件处理时植入广告的广告位标记；将所述广告位标记发送给广告平台；将所述广告位标记存储到发布的所述文件中，以便于实时渲染系统在呈现发布的所述文件时，从所述广告平台获取与所述广告位标记匹配的广告素材，以及将所述广告素材渲染至发布的所述文件中所述广告位标记对应的位置上，生成广告。本发明实施例，由于在呈现的文件中植入广告的广告位标记，并动态获取与该广告位标记匹配的广告素材，实现了对呈现广告的动态调整，最大程度的发挥了广告的价值。
摘要（英）：

A method for embedding an advertisement into a file where the method includes recording, when a file is processed, an advertisement slot mark for embedding an advertisement, sending the advertisement slot mark to an advertising platform, and storing the advertisement slot mark into the file that is released such that when the released file is presented, a real-time rendering system acquires, from the advertising platform, an advertisement material that matches the advertisement slot mark, and renders the advertisement material to a position that corresponds to the advertisement slot mark in the released file, to generate an advertisement. In the embodiments of the present disclosure, an advertisement slot mark for embedding an advertisement is recorded in a presented file, and an advertisement material that matches the advertisement slot mark is dynamically acquired, thereby implementing dynamic adjustment on a presented advertisement and maximizing advertisement value.

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