An apparatus and method for equalizing analog TV signals includes an antenna that receives the signal data, wherein the signal data comprises a luminance carrier comprising a luminance channel and a chrominance carrier comprising a chrominance channel; an analog-to-digital converter coupled to receiving antenna that converts the received signal data to digital signal data; an instruction memory storing digital equalizer instructions; and a digital equalizer system, coupled to the memory and the analog-to-digital converter, wherein the digital equalizer system processes the digital equalizer instructions to estimate a noise variation of the luminance channel; equalize the luminance channel; and equalize the chrominance channel, wherein the equalization of the chrominance channel is separate and distinct from the equalization of the luminance channel.