The invention discloses a formula of pink glass and a process for preparation thereof. Mainly the components of raw materials percentage by weight of the pink glass comprise: SiO2 holding 60-75 parts, Na2O and/or K2O holding 16-20 parts, PbO holding 2.6-20 parts, SnO2 or Sb2O3 holding 0.25-1.15 parts and Au holding 0.005-0.1 parts. The pink glass is prepared by uniformly mixing various raw materials as proportionally required into mixed material to charge in a corundum crucible and smelting by placing in a furnace, and after molding and forming of the glass, immediately placing in an annealing furnace for annealing with the annealing temperature controlled within 450DEG C-500DEG C. Then the glass is lighted in ultraviolet light for 1minute to 10 hours, performing heat treatment at a temperature of 550-650DEG C till the time when the glass generates expected pink color. The invention is easy in manufacturing technique and operation process and easy in controlling color and the preparedglassware has the advantages of uniform coloring, high refractive index, beautiful color and stable quality, gold coloring agent is low in consumption, thereby largely reducing production cost, and the invention is adaptable to industrialized production.